Deliverability setup
Secondary domains, SPF/DKIM/DMARC, mailbox warm-up and safe sending limits in Smartlead.
Done-for-you B2B cold email
A steady B2B pipeline, without hiring an SDR.
We set up and run cold email outreach for service firms: researched lead lists, human-sounding sequences, and deliverability done right, all in accounts you own.
Services
What we do
Researched lead lists
Built to your ideal customer: sourced, verified, de-duplicated, with a short researched note and opening line per prospect.
Sequences
3-step emails with one clear, low-friction offer, set up for A/B testing.
Ongoing management
Reply triage every business day, list refreshes, and a weekly written report.
Competitor analysis
A sourced brief on your competitors, with the messaging angles your outreach should use.
Pricing
Offers
Positioning Brief
$297 / $397 / $497
Starter · Standard · Advanced
3, 5 or 8 competitors: positioning table, SWOT, messaging angles; Standard adds an ideal-customer profile and a draft 3-email sequence; Advanced adds a pricing-page teardown.
3, 5 or 7 business days. One Google Doc. Every claim sourced.
Pipeline Sprint
$197 / $497 / $897
Starter · Standard · Advanced
100, 250 or 500 verified, ideal-customer-matched prospects with a researched note and opening line; Standard adds a 3-email sequence; Advanced adds 2 sequences (A/B) and a launch checklist.
US targets. 10-row approval sample first. 3, 5 or 7 business days. Credited toward an Outbound Launch bought within 14 days.
Deliverability Setup
$197 / $347 / $597
Starter · Standard · Advanced
1, up to 3, or up to 5 domains (2, 6 or 15 inboxes): authentication, tracking domain, Smartlead connection, warm-up; higher tiers add a ready-to-launch sequence, a pre-launch PASS/FAIL test and a monitoring guide.
3, 5 or 7 business days. Extra domain $75; extra inbox $35. You buy the domains and inboxes in your own accounts. Fresh inboxes need 2–3+ weeks of warm-up before cold sending.
Outbound Launch
$1,500
Deliverability setup (up to 3 domains / 6 inboxes), Positioning Brief, 1,000 researched leads, 2 sequences, launch, then 30 days of daily reply triage and 4 weekly written reports.
Built within 21 calendar days; sending starts after warm-up.
Managed Outbound
$1,250/mo
Ongoing management after launch. Founding rate $997/mo for the first 3 clients, locked for 6 months.
1,500 new researched leads a month, up to 2 live sequences and 1 copy refresh a month, reply triage every business day and a weekly written report. 2-month minimum, then month-to-month.
For agencies: white-label outbound
$750 setup + $750/mo per client
We run cold email under your brand: deliverability, lead lists, sequences, reply triage and weekly reports in your branding. You set the retail price.
Samples
Sample work
Samples built for hypothetical clients, not sent to anyone. No invented metrics.
Process
How we work
- Written planYou get a written plan before any work starts.
- Your accountsEverything is built in your own accounts.
- Human reviewEvery list, sequence and DNS change is reviewed by a person.
- Weekly numbersWeekly numbers you can check yourself.
Every list, sequence and DNS change is reviewed by a person before it reaches you. Everything is built in your own accounts, so you keep the system if we stop working together. You get a written plan before any work starts.
Straight talk: Sitrep Leads is a new agency. We won't quote reply rates we haven't earned or promise meetings. You get clear deliverables, a CAN-SPAM-friendly setup, and weekly numbers you can check yourself.